Floog
Floog was a project which was stopped shortly after the initial ideas, however it is a project that I enjoyed from the start. Floog was a project for a client who was after aviation branding. The company had a mission of being similar to Uber but for flights to consumers.
This meant luxury branding. The initial comments from the company were engine related but abstract, emerald colours and unique. This is what I started with and below you will see the designs I came up with for the initial ideas.
This meant luxury branding. The initial comments from the company were engine related but abstract, emerald colours and unique. This is what I started with and below you will see the designs I came up with for the initial ideas.
