Adidas
For this piece of work, I was working with Lake House (a design studio I freelance for on a regular basis) and I worked with another designer Ross Laidlaw, to apply an Illustration onto walls for Adidas for a fanzone event for the world cup.
We were given the illustration which is of a falcon. The falcon is made up of all different assets relating to Saudi Arabia as Adidas was working with them, as well as football related assets.
The brief was to create an artwork file in relation to drawn out plans and dimensions. Then using that file apply the design how we see fit. After experimentation we decided expanding the falcon and focusing on the assets was more important as it was the sense of community.
We were given the illustration which is of a falcon. The falcon is made up of all different assets relating to Saudi Arabia as Adidas was working with them, as well as football related assets.
The brief was to create an artwork file in relation to drawn out plans and dimensions. Then using that file apply the design how we see fit. After experimentation we decided expanding the falcon and focusing on the assets was more important as it was the sense of community.
